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BMW continues car finance strategy in China

The Far East is big business for car manufacturers – and non-more so than the Chinese market. BMW has continued the trend of Bavarian marques attempting to dominate this particular market.

The Far East is big business for car manufacturers – and non-more so than the Chinese market. BMW has continued the trend of Bavarian marques attempting to dominate this particular market. A new BMW car finance company was launched today, after the brand received the go ahead for the new set-up.

Of course, the new car finance outfit will sell finance deals to the Chinese public for BMW cars – which should make the executive car specialists a bit more affordable in a country that houses so many people.

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